Talks

I teach several topics relating to psychometrics and AI on executive education programmes. These have included:

• "Generative Artificial Intelligence: From Hype to Business Impact". I am the Co-Academic Programme Director for this 3-day in-person course, which runs 4-5 times per year with international cohorts of around 30 senior executives. I teach a 2hr session on "Legal Aspects of Generative AI" in addition to consulting on business use cases, learning design across the whole programme, selecting and organising faculty and contributors, chairing an industry panel and so on.

• "Psychometrics and self-aware leadership". Delivered to senior leaders in professional service firms. This session presents frameworks for enhancing one's self-awareness in leadership positions. It involves administering personality tests to executives beforehand, debriefing the group on their psychological characteristics and is followed up with 1:1 coaching.

• "Ethical issues in HR analytics" and "Workplace wellbeing in HR analytics". Two sessions of 3hrs each delivered to professional masters' course participants as part of an international faculty exchange programme with the University of Wollongong in Dubai

• "Work wellbeing for leaders". Various sessions of 30mins to 3hrs on workplace wellbeing delivered to executives in the middle east, in partnership with PsychAI Talent Group. My sessions cover the academic research on employee well-being, industry case studies, impact measurement frameworks and interactive exercises

• "State of Art and Practice in People Analytics". 1hr session on a custom executive programme for HR managers in a large bank. I also conceived and helped to create learning content and exercises for the Psychometrics Centre's 8-week online people analytics programme, delivered in partnership with Emeritus. This programme runs every 3 months and has been completed by nearly 2,000 participants since launching in March 2021 (61% female, 49% with 10+ years' experience)

• "Why Data Should Lead Your Diversity, Equity and Inclusion Strategy". 2hr session on an open executive programme for HR and DEI leaders

Brand & Communications

• *Psychometrics, privacy and personalisation: essential principles for data-driven advertising (workshop), Slovenian Advertising Chamber, 14 November 2018

• *Psychological prediction and targeting for online advertisers, Internet Advertising Conference, Prague, 5th April 2018

• *Psychometric Personalisation: How to Make Great Content and Build Trust, Content Marketing Conference, Boston, 2-4 May 2018

• *Rethinking personalisation with Big Data and Psychometrics, Innowave Conference, Varna, 19-21 October 2017 [link]

• *Responsible Psychometric Optimisation: Getting Personal, in the Good Way, Consumerology, London, 12 October 2017 [link]

• *Online psychometrics in action for automatic personalisation of digital experiences, Pisa Internet Festival, 8 October 2017 [link]

• *Personalisation of News: Forget Media Metrics, Think Psychometrics, General Editors' Network Summit, Vienna, 23 June 2017 [link][summary][HuffPost]

• *Bringing Personalisation to Life with Big Data Psychometrics, ENGAGE Prague, 19 May 2017 [link][slides][ME commentary] 

• *Personalising digital interactions with Big Data and Psychometrics, Data Driven Paris, 24 April 2017 [link][video]

• *The Real Science Behind Psychological Targeting with Big Data, Days of Communication Advertising Festival, Rovinj, 30 Mar - 2nd April 2017 [link][summary]

• *Psychological Marketing with Big Data: How It's Working Now, Content & Commerce Futures Conference, 18 May 2016 [link][feature video]

• Social Listening Workshop, Social Media for Business Consoritum (CfBI), Paris, 10 May 2016

• Personal Automotive: Discovering What Drives Us With Big Data, Silverstone, 25 Jan 2016

• Sorry, the Digital You is More Interesting. Using Social Media as a Back Door into the Mind, IIeX Non-Conscious Impact Measurement Forum, New York, 10 Nov 2015 [link][slides][video]

• *Making Sense of Big Social Data: Psychological Marketing in Practice, Mindshare Purple Day, Warsaw, 20 Oct 2015 [link]

• *Putting Big Data in the Driver's Seat: A Look at Psychological Targeting in Action, Digital Dealer Automotive Marketing Conference, Silverstone, 15 Sept 2015 [link]

• *Psychometrics and the Binary Brand, Middle East Brand Summit, Dubai, 2 June 2015 [link]

• *What businesses need to know about emotions and personality on Facebook, E-Commerce Futures Conference, London, July 2014 [video]

Privacy, Security & Democracy

• Workshop on the Methodology and Ethics of Targeting, Leverhulme Centre for the Future of Intelligence, 10 May 2019

• Workshop on AI, Politics and Security in the Asia Pacific, Australian National University, 13-15 March 2019

• Algorithms and Human Rights (panel), Estonian Institute of Human Rights Annual Conference, 9-11 December 2018 [link]

• Datacrazia (panel), Pisa Internet Festival, 11-14 October 2018

• Identity for Sale: Is Big Data Stealing Your Life? (panel), Brain Bar Budapest, 2 June 2018

• *Psychometric Computing and the Brighter Future of AI, IT-Defense, Munich, 31 Jan - 2 Feb 2018 [link]

• *A Psychometric Perspective on Online Social Engineering, Human Threat Awareness Event, Cambridge, 13 December 2017

• *How to target your message (Researcher Workshop), Cambridge University Science and Policy Exchange, 16 November 2017

• *Protecting Privacy and Democracy in a Microtargeted World, Pisa Internet Festival, 7 October 2017 [link][video]

• *Cyber Security & Social Engineering Summer School, Tallinn University of Technology, 11 July 2017 [link]

• *Take Back Control: Using Big Data and Psychometrics for Good,  Junior Chamber International, Zurich, 31 May 2017 

• *What we reveal to machines that know us better than humans, DOX Centre for Contemporary Art, Prague Data Security Week, 15-17 May 2017 [link]

• *How to Wield the Data-driven, Double-edged Sword, Net Activism: Net Demagogy Panel, 12 April 2017, ZKM Karslruhe [link] [video]

• Practical and Ethical Considerations On the Use of Digital Footprints in Research, General Online Research Summit, Berlin, 17 March 2017 [link]

• *Choosing Machine Psychology Over Machine Intelligence, Pirate Security Conference, Munich 17 Feb 2017 [link]

• *The Darkness in Data: Unravelling the Impact of Social Media, Big Data and Psychometrics on Privacy, Privacy Enhancing Technologies Symposium, Darmstadt, 21 July 2016 [link][slides][interview p.76]

• *Data for Good: Predictive Data and Ambient Intelligence, Edelman London, 26 April 2016 [slides]

• Artificial Un-Intelligence: The Future We Do Not Want May Already Be Here, Cambridge Festival of Ideas, Law Faculty, 24 Oct 2015 [link][audio]

Big Data Analytics

• From Curriculum Design to CAT Deployment , 4th Global Summit on Artificial Intelligence and Big Data in Education, Beijing, 12 Dec 2020 [2:34:20" link]

• *Big Data Psychology: How well do you  know your online self?, Sektor 3.0 Online Festival Warsaw, 27-28 May 2020 [link]

• *Artist Talk as part of "The Value of Freedom" Exhibition, Vienna Belvedere Museum of Contemporary Art, 24-25 October 2018 [link]

• *Lecture Series on Facebook Data Analytics, Cambridge University Development Conference, 20 July-22 August 2018

• *The Impact and Responsibility of Using Psychometrics in Big Data, Open Innovations Forum, Moscow, 18 October 2017 [link]

• *Knowing our Digital Selves, The Conference, Malmö, 4-5 September 2017 [video]

• *Making Sensitive the New Smart: Why Connected Things, Homes and Cities Need Psychometrics, Educational Data Mining & Applications, Beijing, 14-17 August 2017

• *The Promise of Psychometric Analytics in Procurement Intelligence, CoE Club, Accenture Barcelona Innovation Centre, 7 March 2017 [link]

• *Earning Digital Trust Through Personalisation and Big Data Analytics, DigiWorld Summit, Montpellier, 16 November 2016 [link][video]

• *Psychometric Analytics: Risks, Rewards and Revolution, Driven by Data Summit, London, 22 September 2016 [register]

• Apply Magic Sauce to Your Organisation's Data: Launch of Analytics Product with Keyrus Group, Eight Club Bank, 2 June 2016 [register]

• *Digital Footprints on the Path to Personalised Finance, Barclays Insights Enablement, London, 1 Feb 2016

• *Big Data Psychology: Applications in Retail, Pan Tesco Group Data Science Conference, London, June 2014 

• *How to Personalise the Live Music Industry using Big Data, Reeperbahn Festival Conference, Hamburg, September 2013 

Market Research

• *From Asking Questions to Finding Answers: The Use of Digital Footprints in Research, IPSOS MORI Innovations in Research, Istanbul, 24 May 2017 [video]

• *Know Your Customer: Making Big Data, Psychology and Social Media Useful, Neuromarketing Conference, Antwerp, 19 April 2016 [link]

• *How to Read Your Social Footprint, Social Media for Business Consortium (CfBI), London, 17-18 Feb 2016

• *Who Needs to Ask a Question? Using Social Media to Predict Behaviour, Insight Innovation Exchange NA, Atlanta, 17 June 2015 [video][slides][link]

Human Resources

• *The Pros and Cons of Digital Footprint Analysis in HR, Poolstok Community Big Data Event, Ghent, 26 February 2019 [link]

• *Hacking HR: A Smarter Approach to Assessment in the Digital Age, Employee Engagement Forum, Dubai, December 2014 [slides]

• *The Information Age Job Market & How to Hack Traditional HR, HRVision Event, Amsterdam, June 2014

*keynotes/plenary sessions